Do you need an SEO Audit?
Chances are, if it’s been at least six months since your site was last optimized for the search engines, you could benefit from an SEO audit and analysis.
You see, search engines like Google and Bing are constantly tweaking their search algorithm, the formulas they use to determine which results to show during searches. And sometimes they roll out a major change that affects a significant percentage of sites on the web. That means that your #1 ranking today could be a page 3 ranking tomorrow. (In fact, there’s no such thing as a true #1 ranking anymore. )
Of course, we can’t always blame the search engines. If you make a lot of changes to your website, adding and deleting content, you probably have a greater impact on your search visibility than you think.
Then there’s the competition. Perhaps you’ve been complacent, assuming that your website is doing just fine because it always has. Unfortunately, your competition’s been hard at work on their SEO. In fact, they’re steadily gaining in market share because of their increasing search engine performance and visibility.
So, which one is causing your site traffic to drop?
The truth is, there’s a whole array of factors that determine how a website performs in the search engines. That’s why an SEO audit and analysis is critical to make sure your website stays competitive. We look closely at all of these different factors and help you figure out where to start resolving any problems.