Conversion Optimization

Questions to ask a digital marketing firm

Digital marketing is a more complex field than many business owners realize. Implementing the different techniques correctly requires significant training that many entrepreneurs and professionals simply lack the time to pursue. Hiring a web consulting firm is the easier and more efficient approach to digital marketing. Not all agencies are best for your business, however,

How daunting it must be to hire a web design firm. The industry is awash with creatives and techies who speak a mysterious language mostly filled with acronyms. HTML5 – CSS3 – SEO – PHP – SEO – ASP – XHTML – XML – JPEG – GIF – PNG – JQuery – PSD – PDF

Ever go to a networking event after hours where you just aren’t sure how to act? Should you maintain a professional demeanor appropriate for the office, or should you adopt your relaxed, social butterfly persona? Most of us will take our cues from other attendees in this situation, a psychological phenomenon know as “social proof.”

Here’s a question for you. What does your website do for your business? In other words, what’s your return on investment? If you answered “Not much” or “Grrrr,” then you should pay attention. Picture this. You’ve hired an employee who is willing to work 24 hours a day, 7 days a week, 365 days a